All Uses and Meanings of Cool Colors

What do we call cool colors? You must have heard of them at some point but are you really sure what they are or what they are? Although color can surprise you, it can produce sensations and change our mood.

Depending on the type of color you choose, you can experience feelings of warmth and joy or cold and calm, and the latter is what I will talk about today.

So don't move from there! Today I want to talk about everything related to cool colors.

What are cold colors?

The definition of cool colors refers to tones that have a subjective thermal feeling. Because of their cold feeling, they are made with the natural opposites of warm colors.

Cool tones can be found at sea, in winter, or elsewhere in nature where the environment is cool or cold.

Both cold and warm colors have their own meanings related to the thermal sensations they produce in us, which I will explain next.

Cold colors and their meanings

The cold color palette is known for its meanings, in general these tones relate to:

• Peace.
• Me.
• passivity.
• sensuality.
• Cold.
• distance.
• Attention.

These colours are widely used in decoration to create a spacious effect, they can make a room look larger than it is.

They can affect the stimulation of the parasympathetic nervous system in our health. It is about blocking or slowing down the body's functions that make you feel tense or alert and can slowly relax and calm down.

They manage to soothe symptoms such as:

• It stimulates digestion.
• It slows down the heart rate.
• It has calming effects.
• It reduces pain.
• It reduces stress.
• It relieves insomnia.

There are various cold colors that you can find throughout your life, but everything is defined in it. Then I will explain this topic to you.

What are cold colors?

Whether it is cold, warm or neutral colors, they are all easy to identify. In the first case, it is all the tones that have blue in their composition.

The easiest to identify as cold are:

But there are some exceptions, such as green and magenta, which may belong to one group or the other depending on their range and intensity.

Now you will wonder where this color palette is specifically applied because from now on I will explain the use of the cold color spectrum in marketing and advertising.

The concept of cool colors in marketing

Because the cold color scale main base as bluethe sensations and emotions they produce are linked to calmness, serenity and confidence.

Depending on how you play with combinations, you can attract a certain group of customers to your brand or product. For example, if you want to promote the services of a commercial company, you can play with shades of blue to build trust.

Azure blue is very common in hospitals to calm patients down as well as help them in their recovery process. If you combine it with shades of black, you will get an effect of elegance and exclusivity to promote more expensive products.

Green can help to enliven a charity or health campaign or to promote good environment.

Cold colors in decoration

It is impossible not to mention the use of colors in decoration; cold colors are perfect for creating spacious areas in the rooms of your home.

But you should know that you need to be careful, because too much of these colors can cause fatigue, depression and a decrease in the desire to work. It is best to know how to balance them by combining them with neutral or warm colors to create better contrasts.

It is recommended to use cold colors, especially in times or regions that are hot, as they help create a better feeling of freshness.

Cold colors in art

The meaning of cold colors depends on the point of view In each, the majority of those who usually work in the arts apply the dark cold color palette to represent a calm, sad and melancholic atmosphere.

Others use slightly cooler colors to create more cheerful or good-spirited works, perhaps with a tinge of nostalgia.

I hope you enjoyed all of this!

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